Search Engine Submission
We
submit your site to the search engines using
Dynamic
Submission software.
No software can actually place your site on
the search engines. What we do is just like what you would do if you went to the
engine and added your URL through your browser. The information gets submitted
to the engine for processing. Once it is submitted, we cannot control how it is
handled or processed.
This is a numbers game. Some sites will never list you. Some will take months.
Some will be immediate.
The below information is provided to help improve the chances of getting good
listing in the search engine community.
| These are the rules A Lotta Graphics
uses. Provided by
Dynamic
Submission software. We urge you to take these rules into
consideration when thinking about the text content of your site.
If you have any questions please use the Contact Us button above and
just ask us. |
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Choosing the right
Title |
Firstly, make sure each page
of your site has a descriptive title. Because search engines usually
give the most weight to the page's title, you should place a descriptive
phrase between the <TITLE> tags. For best
results, it is advised that you keep it within 200 characters and
to-the-point. Also, since search engines return the title as the search
results, your HTML title should be both descriptive and attractive.
For example, the following title describes well the site, and therefore
is a good choice:
<TITLE>Dynamic Web promotion software -
submit your web sites to 1000+ major search engines.</TITLE> |
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<META> tags |
You
can control how search engines catalog your site with
<META> tags. Not all search engines make
use of these tags, but using them will definitely improve your position
in those that do. All <META> tags should be
placed within the <HEAD>...</HEAD> portion
of the document. |
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The
<META> description tag |
Lets you specify
a short summary about your web site.
This tag should clearly describe what one can find at your Web site.
Some search engines limit the description to 200 characters. To be on
the safe side, make sure your description does not exceed 200 bytes
(characters). If you do not use <META> tags to describe your site, the
Web page description will be derived from the first 200 characters in
the HTML <BODY>...</BODY> portion. Also
note that there should be only one <META> description tag per page.
Here's an example: |
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<META NAME="description" CONTENT="#1 best
selling 5 star award winning web promotion and site submission software.
Increase your web site traffic by submitting your sites to 1000+ search
engines."> |
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The <META>
keywords tag |
Lets you specify
a set of keywords that a search robot should give precedence to when
cataloging the page or how people can find your web site.
The keywords can include up to 1000 characters of text. Be sure that the
keywords you choose are relevant to the contents of your page. Note that
the keywords are used in the indexing process but will not display on
your Web page or on a search response page. Try to incorporate singular
and plural cases of words, as well as active and passive verbs. Also
make sure your keyword list includes both general and specific words
related to your site. You rarely want to target a single keyword,
because, with the billions of words indexed on the Web now, one word
simply won't cut it. Always use phrases, not plain words, in your list.
Here's an example: |
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<META
NAME="keywords" CONTENT="web promotion, site submission, web
advertising, increase traffic, promotion software, web site promotion"> |
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Web Site Contents |
Search engines rely mostly on word density (frequency relative to the
total size of the page) or distribution (how well the word is spread
throughout the page). Some search engines even give precedence to text
near the top of a Web page, so make sure you place the most important
stuff at the top. Furthermore, search engines that do not support <META>
tags use the first 200 (or 250) characters for the site's description,
so the first paragraph should describe/sell your service.
Use <Hn>...</Hn> for headers, rather than the <FONT>...</FONT> tag
definition. Some search engines consider header text particularly
important. |
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SPAM |
As used in the "Search
Engine World" |
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The
overuse and repetition of keywords may result in a lower relevancy score
and possible omission from some search engines. Most search engines
count only the first few occurrences of a keyword or phrase, and some
even penalize you for repeating words to improve your site's ranking.
Infoseek and Lycos are two search engines that penalize sites that are
suspected of repeating keywords, and Altavista will disallow URL
submissions from those who spam the index. Some search engines penalize
your site if a keyword is repeated more than three times.
Don't try to fool a search engine by using the phrase "web promote"
three times, and the phrase "web promotion" another three times. Search
engines are smarter than that, but they still aren't smart enough to
associate "promote" with "promotion." |
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General Rules....
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Most of the engines have chosen not to
keep up and can not spider frames sites. Make NOFRAME sections
in web pages.
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Always make
sure your web site is completely finished, spell checked, online
and working properly before attempting to get indexed. One of
the most common problems people encounter in getting their web
site indexed is due to a spider not being
able to reach the URL for indexing. Make sure your web site is
up and responding.
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Alta Vista and some other search
engines, will index all words in your document (except for
comments), and will use the first few words (e.g. 250
characters) as a short abstract to serve back. It is possible
for you to control how your page is indexed by using the META
tag to specify additional keywords to index, and a short
abstract.
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First
paragraphs of the text are the most important for search
engines. Brainstorm with friends and colleagues, etc. and put
the most important keywords into a carefully crafted paragraph
at the start of your HTML document.
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Make sure
that the HTML code is using the proper tags in the proper places
(called validating your HTML). Most search engines do not
tolerate invalid HTML code, that is, if your code contains
invalid HTML tags most search engines will not index your web
page or worse yet, not index you correctly.
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Most search
engines can take up to 3 to 4 weeks before getting around to
indexing your web site. Be patient. Keep track of when you asked
to have your web site indexed and check often. Requesting to be
indexed over and over again will not help speed up the process.
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Because
70-80% of information searchers find what they are looking for
in the Internet through the main search engines, the best way to
attract visitors to web sites is to be ranked high in the main
search engines. Before submitting your site to the search
engines and directories, spend some time reading about how to
write your title, metatags and the first few paragraphs of each
page to obtain better ranking. After submitting your web site,
you should periodically review your ranking in the search engine
listings by the key phrases.
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To improve or
maintain position of your web site in the main search engines,
you may need to rewrite pages, add new content and additional
web pages, change your description and keywords, etc. If you
need to learn HTML to do this, do it because the reward is worth
the effort
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